TL;DR
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Animoca brands just locked in $20M of funding to build its vision of the metaverse.
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Animoca is lowering the monetary risk compared to Meta ($20M vs. $13B+) and user barrier (8,888 vs. millions).
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the stakes are way lower (and the core audience clearer) for Animoca than they are for Zuck. And that’s a super power in itself!
Full Story
So Animoca brands just locked in $20M of funding to build its vision of the metaverse.
(Which they’re calling The Mocaverse).
The long and short of it is this:
Players buy one of the 8,888 non-transferable NFTs to gain early access to The Mocaverse, and earn loyalty points as they play/explore.
Ok. Another metaverse play. Who cares?
Honestly, we don’t.
What’s catching our eye here is the approach…
Instead of taking the Meta approach, i.e:
Pouring tens of billions into building a virtual world that requires millions of users to fork out $300-$1000 on a VR headset and play consistently before the venture can break even…
Animoca is lowering the monetary risk ($20M vs. $13B+) and user barrier (8,888 vs. millions).
That’s smart!
Cause if they can’t get eight thousand or so people playing and engaging on a frequent basis – there’s no hope of reaching 1M+.
Will it work? No clue.
But the stakes are way lower (and the core audience clearer) for Animoca than they are for Zuck.
And that’s a super power in itself!
